May
21
2009
Marketing a small business
I find fewer things as exciting and inspiring as someone diving into a new small business. Continue reading
May
17
2009
Who’s doing a great job of marketing to you personally?
As marketers, we’re well aware of the big brands that do a great job in branding and marketing: Nike, BMW, Apple, Southwest, etc, etc. I find it more interesting to take a look at lesser-known companies who do a great job of marketing to me, personally, and see what lessons I can learn. Continue reading
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Barrett Rossie writes about marketing for small and midsize businesses, occasionally taking lessons from big brands. Please join Barrett on Twitter @BarrettRossie.
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